Sales

Sr. Manager @Work Marketing Analytics

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Lead the development and management of Marketing Analytics for all of @Work Marketing. Individual will have end to end responsibility for developing foundation data sets that all of @Work marketing strategy rests on, including acquisition of 3P data services and capture and management of 1P data, business and campaign level reporting and analysis aligning marketing and sales reporting/ analytics, and analysis/ modeling and machine learning initiatives to direct marketing investments to the segments/programs with greatest opportunity.

STUFF WE'LL
TRUST YOU WITH
YOUR RESPONSIBILITIES
  • Database Development. Responsible for technical evaluation, onboarding, and management of 3P data and database technologies
  • Perform segmentation and analysis of prospect and customer groups
  • Create advanced and predictive models using latest tools and techniques to optimize marketing mix, measure propensity to buy, determine next best offer and expected customer lifetime value. Provide thought leadership to assist marketing teams in using these models to adjust their tactical mixes.
  • Ensure integrity of information architecture such that campaign tagging in @Work CRM and tracking of digital customer behavior into CRM can accurately drive analytics and front line insights.
  • Ownership of interim @Work data strategy and developing future plans for integrating @Work into enterprise data management platform
  • Develop business dashboards to provide reporting to marketing and sales stakeholders informing of impact of campaigns.
  • Lead/ support weekly @Work Executive Updates and monthly C-level business reviews
  • Orchestrate all A/B and multivariate testing for @Work Marketing ensuring statistical validity of results.
STUFF YOU TELL
PEOPLE AT PARTIES
YOUR QUALIFICATIONS
  • 7+ years of analytics experience, with 3+ years in B2B marketing function
  • Technical background with BS and advanced degree preferred in computer science, engineering, mathematics, statistics or similar discipline.
  • Strong analytical skillset: uses predictive modeling, statistics, Machine Learning, Data Mining, and other data analysis techniques to collect, explore, and extract insights from structured and unstructured data
  • Assists business with casual inferences & observations with finding patterns, relationships in data
  • Requires expertise in relational database structures, research methods, machine learning, Cloud based technologies, Big Data technologies i.e. Hadoop , HBase, Lucene/Solr, analytics packages i.e. R, Mahout, Matlab, Octave, Weka, scripting languages i.e. Python, Perl, programing languages i.e. Java, C/C++, SQL
  • Experience and interest in data visualization, reporting, and tool building in order to scale operations and increase visibility to the data/results
  • Ability to translate business objectives into marketing goals and measurement approaches.
  • Ability to translate quantitative data into actionable recommendations.


Personal Characteristics:
  • Excellent team player, who values other views and can earn stakeholder confidence quickly and exert influence.
  • Ability to multi-task and work in cross-functional, fast-paced environments with the pressure of multiple deadlines, multiple vendors and complexity.
  • Experience and desire for working in a start-up environment, contributing to developing business infrastructure and aggressively scaling a high growth business.
  • Exceptional presentation skills, including proven success with executive presentations that requires taking complex data sets and boiling down into meaningful insights.
  • A passion for driving insights into action, including excitement about the opportunity that "Big Data" presents.
POSITION POSTED FOR
44 DAYS
CANDIDATES THAT HAVE APPLIED 42
POSITION DETAILS

79693BRReq ID

SalesDepartment

YesTravel Required

1Position(s) remaining

WE EVEN DO BENEFITS DIFFERENTLY

Check out what we have to offer

Health Benefits

Health Benefits

Medical, dental, and vision are just the start. We also offer health pro consultants, flexible spending accounts, and more.

Paid R&R

PAID R & R

Kick back with paid time off. We want you to have flexibility, convenience, and control over how you recharge.

It's all about you

IT'S ALL ABOUT YOU

We've ditched old-school performance reviews for a tailored approach to career health that includes training for better career and leadership skills.

Sweet Company Discounts

SWEET COMPANY DISCOUNTS

Naturally, we offer steep discounts on our consumer rate plans and all the fantastic accessories we carry.

Help with the Fam

HELP WITH THE FAM

Kids rock. But child care, adoption, and surrogacy aren’t cheap. We offer programs that help reduce those burdens.

Investment Options

INVESTMENT OPTIONS

Options include a 401(k) plan, an annual Employee Stock Grant, and a purchase plan that gives you the chance to grab T-Mobile stock at a discount.

WHAT TO EXPECT WHEN APPLYING FOR A JOB
Job Location 3625 132nd Ave SE Bellevue, WA 98006
CHECK YOUR COMMUTE
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Public Transit

ARE YOU A GOOD FIT FOR OUR TEAM?

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What's it like to work at T-Mobile?
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"One of the BEST places to work!!"

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Former Business Account Executive B2B in Kansas City, MO

Pros

Very exciting industry to be a part of the wireless industry that is changing the way wireless is done!!

Cons

Can't think of any! If you work hard, you'll make really good money!!

Advice to Management

Keep up the good work! You're employees are happy ones!

"Ambitious"

5 stars 5 stars 5 stars 5 stars 5 stars

Current Account Executive in Concord, CA

Pros

Rewarding. You get what you put in . It's simple and when it comes down to it your accountable for your results

Cons

None it's what you put in . It's not for people who aren't self motivated

Advice to Management

On board process needs to be improved

ONE OF THE MOST ETHICAL COMPANIES IN THE WORLD

As America’s Un-carrier, T-Mobile US, Inc. (NASDAQ: “TMUS”) is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The company’s advanced nationwide 4G and 4G LTE network delivers outstanding wireless experiences for customers who are unwilling to compromise on quality and value. Based in Bellevue, Washington, T-Mobile US provides services through its subsidiaries and operates its flagship brands, T-Mobile and MetroPCS. For more information, please visit http://www.t-mobile.com.

EOE Statement

We Take Equal Opportunity Seriously - By Choice T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, marital status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination or harassment based upon any of these factors is wholly inconsistent with our Company values and will not be tolerated. Furthermore, such discrimination or harassment may violate federal, state, or local law.